Marketing - Research Guides at University of Wisconsin-Green Bay

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Mar 28, 2025 44

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Best Bet Featured

Subjects covered include business, marketing, management, accounting, banking, finance and more. Find articles, case studies, SWOT analyses, industry profiles, and country reports.

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Communication & Mass Media Complete (EBSCOhost)

Subjects covered include communication, multi-media studies, marketing, linguistics, logic, language, and related fields. Find academic and trade journals, author profiles, and articles.

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One Business (ProQuest)

Subjects covered include business, marketing, management, accounting, banking, finance and more. Find articles, news, company reports, industry reports, videos, and ebooks.

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IBISWorld

Subjects covered include business, marketing, and finance. Find industry market research and industry risk ratings and offers valuable insight into America's 700+ industries.

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Additional Databases

Academic OneFile (Gale)

A wide range of subjects covered; multidisciplinary database with significant full text. Find scholarly, trade, and popular titles.

Pop Culture Studies

A range of humanities and social sciences covered. Find scholarly, trade, and popular articles.

Regional Business News (EBSCO)

Subjects covered include business and related fields. Find regional business publications.

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Statista

Subjects covered include media, business, finance, politics, and a variety of other areas of interest. Find infographics, statistics, and data on over 80,000 topics from over 18,000 sources.

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