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Step 1: Determine Your Industry's Official Classification
"The North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments." - U.S. Census Bureau
Adopted in 1997, NAICS replaced the Standard Industrial Classification (SIC) system. However you will commonly see SIC codes still listed.
Search the 1987 version of the SIC manual by keyword or number.
Step 2: Search Databases for Industry Information
UW-Green Bay Libraries provide you access to these resources which specialize in company information. Off-campus access limited to current UWGB students, faculty, and staff.
Librarian recommended! Search by industry name, NAICS code, or browse to find reports. Navigate report using tabs at the top.
Access is available to US Industry Reports, US Specialized Industry Reports, Global Industry Reports, US Risk Ratings Reports, US Risk iExpert Summaries, US Risk Scores Listing, and US Business Environment Profiles. It also includes RMA Annual Statement Studies data.
Navigate to the Advanced Search page. Then click on Industry Reports in the left sidebar. Type your industry into the search box and then click on the Search button.
From the Business Source Complete homepage, click on the Advanced Search. Then under Document Type, select Industry Profile. Type in your industry and click on the Search button.
Click on Company Information at the top of the screen and search for a company name to learn its major industries. Then search for that industry's name (NOT recommended to follow the industry code links.)
Search by industry name, NAICS code, or browse to find reports. Navigate report using side menu.
MarketLine reports - In Business Source, search for industry name. Limit by Source Type: Industry Profiles, Publisher: marketline.
One Business (ProQuest) Industry Reports
If you are not already there, navigate to the Advanced Search page by clicking the more options button in the top left corner.
Click on Industry Reports in the left sidebar and enter your industry name in the search box.
In order to find the most recent reports, you may want to set a Publication Date limiter.
OPTIONAL: If you are looking for something specific, you can use the checkboxes at the bottom of the page. For example, your professor may have recommended First Research Industry Profiles, which are provided by the well-known company Mergent. Or you may know that you need a report that includes industry risk.
Click on Abstract/Details for a brief summary of the report, or on Full text - PDF to read the whole thing.
Find reports, profiles, and data on international business, industry and markets. Michigan State University compiles information from many government agencies (U.S. & international) and non-governmental organizations.